On June 30th 1948, The New York Times devoted a 4-inch article on page 46 to a new invention: “A device called a transistor, which has several applications in radio where a vacuum tube ordinarily is employed”.  The article unveiled what Bell Labs (the R&D Department of the American telephone operator AT&T) had been developing and patenting since 1947. This modest announcement of what was to become the central artefact of electronics, was followed by a relatively non-aggressive plan of action for introducing the product on the market. AT&T waived the royalties for transistorized hearing aids in honor of Alexander Graham Bell, a lifelong advocate for the hearing impaired. There were not many more applications for the transistor technology in sight.