Customer analysis in traditional commerce

Customer analysis in traditional commerce

For a long time it has been common for online shops to analyze their customers’ and online shop visitors’ behavior in order to optimize the visitors’ shopping experience and to measure marketing activities. However, what possibilities does traditional commerce have?...
Positioning systems and mobility management II

Positioning systems and mobility management II

In my previous article on “Positioning systems and mobility management I” looked at the Wi-Fi infrastructure solution within a given area. The location of a client carrying a Wi-Fi-enabled device could be estimated based on the information received from...
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